Building a brand is a crucial step for any business. The more people know about your brand, the more potential customers you have. However, building brand awareness can be challenging, especially for small businesses with tight budgets. In this blog post, we will...
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Content from Kwame

Branding vs. Marketing: What’s the Difference?
In today's competitive business environment, creating a unique identity for your business is crucial to stand out from the competition. Branding and marketing are two terms often used interchangeably, but they are not the same thing. Both are critical to the success...
Episode #06 – Consistency Over Perfection : Start Now
Today’s episode is about consistency over perfection. The world is going through a lot now and most of us are in a boat of uncertainty waiting for the the perfect time to start something. We can’t wait forever because if we’re waiting for all the answers to start, We...
Episode #05 – Q&A: How Do I Start My Business On A Low Budget?
Today’s listener is wondering about how to start his web development and marketing start up and how to make YouTube videos and how to market his start up. So let’s think about and I’m going to share my thoughts about how he can go about it. What about you? Are you...
Episode #04: Am I a fraud? Impostor Syndrome
At the end of the day, remember this: You are here for a reason. In this job, your business, your life, you are worthy. You are better than you think you are. You are smarter than you think you are. You know more than you give yourself credit for. Remember that. And...
Episode #03: Who Are You Really Serving?
Every brand or business out there is supposed to solve a problem of a want or a need. Whether you’re selling makeup products or building websites, both businesses have one thing in common. That’s serving a particular group of people who have a desire to experience an...